Aug 17, 2020
There’s a fine line between coaching and therapy.
Unlike selling courses, a digital planner, or a workbook, coaching can be ethically tricky. Because, when you've worn the therapy hat for so long, it’s really easy to use your clinical ear, hear the potential for healing, and slip right into process.
I am of the mindset that if you are a licensed therapist you don’t need a certification to be a coach. But you do have to learn how to perform differently. You can't just show up to a coaching call and treat it the same as a session.
This is how you jeopardize your license.
Instead, you need to understand the differences between two things:
In this week's episode, we dive into both. Lena is curious about coaching so we cover everything from business licenses, taxes, insurance, products to sell, marketing, and informed consent. We also tease out what a coach does on a call VS what a therapist does in session.
At the end of the episode, Lena has a clear idea of how to distinguish coaching from therapy and how each aligns with her purpose and lifestyle needs.
If you want to know how to repurpose and repackage your clinical skills, I invite you to Step Into Success an event on September 3rd co-hosted by Lee Chaix McDonough where you will learn why coaching is the easiest online program to sell and how to step into this role. Register Here